Decorex 2022 moves into gear

by Media Xpose

The organisers of a transformed Decorex 2022 invite participants and visitors to adapt, rethink and redefine.

Using the radical power of curation, and combining high-value content with hard-working  mechanics, Decorex Africa will transform into a hybrid marketplace and growth accelerator.

The organisers have announced that for the first time, Decorex Joburg and 100% Design South Africa will take place at  the Sandton Convention Centre – the heart of Johannesburg’s economic hub.

“This move to  a world-class, technologically advanced and centrally located venue reflects Decorex  Africa’s vision for the future and will ensure unmatched accessibility for design lovers from  across Gauteng – and further afield.” say the organisers. 

Both are highly curated shows, managed by the industry-leading RX Africa, to feature innovations in  homeware, architecture and lifestyle products for the residential, commercial, hospitality and  office sector.  A series of new features with curation at its core and guided by key insights will also be  launched. Each addresses a specific need, desire, gap or opportunity, including Campus,  Unorthodox, Shop Decorex, Future Present, Circular Lab and Material Futures.

Sitting alongside one another at the Sandton Convention Centre, yet remaining distinct in  their respective offerings, 100% Design South Africa and Decorex Joburg will amplify each other’s reach and relevance in 2022. This shift promises to improve ROI ratings for exhibitors, enhance the visitors’ experience, and also offer opportunities to network, collaborate, and  build new relationships between designers.

100% Design South Africa is the country’s largest exhibition of contemporary design in Africa  and showcases furniture and product design, as well as art, literature and craft. An incredibly  high calibre of stand design and aesthetic quality is maintained throughout the show to create an immersive physical design event, which is then also extended to all the digital  platforms.

 The shows are on at the Cape Town International Convention Centre from 16 to 19 June 2022, and at the Sandton Convention Centre in Joburg from 28 to 31 July 2022.

In addition, Decorex Africa is launching Summits in Johannesburg and Cape Town as platforms  for sharing and connection to serve the local design community. Hosted over one day in each city, and running concurrently with the shows, these Summits will feature a line-up of  African and international designers who will be invited to share their perspectives on the ways in which we can reimagine the world.

“We will invest significantly in its virtual infrastructure, evolving into a truly hybrid offering encompassing world-class online marketplace, editorial platforms and media services that serve the growth of the African  design and decor industry and drive client growth 365 days a year,” says Carol Weaving, RX Africa’s Managing Director.

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